Privacy Policy

This Privacy Policy describes how we collect, use, store, and protect the personal information submitted by all users when browsing and shopping on our official website. This policy aims to help every user clearly understand our information processing rules and fully guarantee personal information security and user privacy rights. All service behaviors of this website will strictly follow the principles of safety, openness, transparency and user priority. This policy applies to all visitors, registered users and customers who use this website and related shopping services.

By accessing, browsing and placing orders on our website, you fully agree to the information collection and usage rules specified in this Privacy Policy. We only collect and use user information within the scope of normal business operation, and will never abuse, disclose or illegally trade user personal information without user authorization.

1. Information We Collect

We only collect necessary user information that is directly related to website browsing, order processing, logistics delivery and after-sales service. We will not actively collect any sensitive personal information that is irrelevant to business services. The user information we collect mainly includes the basic information actively submitted by users and passive interactive information generated during website access.

The actively submitted information refers to the content that users voluntarily fill in and submit when registering an account, placing an order, contacting customer service and submitting after-sales applications, including user name, contact email, receiving address, contact phone number and payment related verification information. Such information is mainly used to complete order confirmation, product delivery, customer service reply and after-sales processing.

The passive interactive information mainly includes user browsing preferences, product viewing records, order browsing history, device access information and website operation behavior data generated when users browse the website. This kind of information helps us understand users’ shopping preferences, optimize website page display, adjust product display logic, and improve overall user browsing and shopping experience.

2. How We Use Your Information

All collected user information is only used for internal service operation and experience optimization of this website, and we will not use user information for any unauthorized commercial purposes. The specific usage scope of user information is limited to the following aspects.

First, it is used for order transaction and service execution. We will use your receiving information, contact information and order data to complete order confirmation, payment verification, goods delivery, logistics tracking and order completion follow-up, ensuring that every shopping order can be processed efficiently and accurately.

Second, it is used for customer service communication and after-sales guarantee. We will use your contact information to reply to your pre-sales consultation, order inquiry, problem feedback and after-sales application, timely solve your shopping doubts and service problems, and complete return and refund service processing.

Third, it is used for website optimization and product improvement. Through counting and analyzing user browsing and shopping preferences, we optimize website page layout, product classification and product selection, adjust preferential activity rules, and provide users with more in line with aesthetic and demand-oriented body care products and shopping services.

Fourth, it is used for user experience maintenance. We may use your contact information to push product update reminders, preferential activity notifications and self-care skincare tips, so that you can obtain the latest brand dynamics and exclusive shopping benefits in a timely manner. You have the right to refuse to receive such notification messages at any time.

3. Information Storage and Protection

We attach great importance to user personal information security and have established a complete information storage and protection system. All user personal data collected by the website will be stored on secure and standardized server equipment, with professional technical encryption and access restriction measures to prevent information leakage, loss, tampering and unauthorized access.

We will only retain user information within the time required for business processing. After the order is completed and the after-sales service cycle ends, we will regularly clean up invalid user data according to standardized management procedures. For the user information that needs to be retained for long-term service records, we will continue to implement encrypted protection and strict access management to ensure information safety.

All internal staff of the website have passed professional privacy protection training and signed confidentiality agreements. Only the designated service and operation personnel who need to use user information for work can obtain relevant data, and all information operation behaviors will be recorded in real time. Any unauthorized access, disclosure or use of user information is strictly prohibited.

4. Information Sharing and Disclosure

We will never sell, rent or trade your personal information to any third-party commercial institutions and individuals without your explicit authorization. User personal information is an important protected content of our brand, and we always take information confidentiality as a basic operating principle.

In the normal service process, we may entrust third-party service providers to complete part of the service work, including cross-border logistics and distribution, payment verification and data statistics. These third-party service institutions only obtain the user information necessary to complete the entrusted business, and are required to strictly abide by privacy confidentiality rules. We will conduct strict supervision on the information processing behavior of third-party institutions to ensure that user information is not leaked or abused.

We will not take the initiative to disclose user personal information to the outside world. If there is an objective need for information disclosure due to service guarantee, we will fully verify the legitimacy and rationality of the demand and ensure that it is within the scope permitted by user rights and interests.

5. User Rights and Choices

Every user has independent control rights over your personal information. You can check, modify, update and correct your personal account information and receiving information at any time through the personal center page of the website, ensuring the accuracy and effectiveness of your personal data.

You have the right to apply for checking and deleting your personal information stored on our website. If you need to obtain your personal data records or apply for information clearing, you can submit a demand through the Contact Us page. We will verify your user identity and complete the corresponding information processing for you in a timely manner.

You can independently choose whether to accept our activity notification and message push services. After turning off the message receiving function, you will no longer receive any promotional and reminder messages from our website, which will not affect your normal browsing and shopping rights on the website.

6. Policy Update and Optimization

We reserve the right to appropriately adjust and optimize the content of this Privacy Policy according to website operation iteration, service upgrade and user demand changes. The updated privacy rules will be displayed on the official website page in a timely manner, and the revised policy content will take effect automatically after publication.

We will keep the core principles of user privacy protection unchanged all the time. Any adjustment of the policy will be based on the premise of fully protecting user legitimate rights and interests, and will not reduce the existing privacy protection standards without reason. Your continued use of the website’s browsing and shopping services after the policy update means that you recognize and accept the latest privacy policy rules.

7. Contact Us

If you have any questions, doubts or suggestions about this Privacy Policy, or need to consult, modify and deal with your personal information related problems, please contact our official customer service team through the Contact Us page on the website. We will reply to your feedback and solve relevant problems for you as soon as possible.

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